Definition

A business plan is a description of a business (usually over a period of 1 to 5 years). A basic business plan includes: product(s) and/or service(s), market, competitor analysis, key people involved, financing needs, and financial rewards if the business plan is successfully implemented. A well-prepared business plan plays two important roles. First, it is a useful management tool that can help management chart a course for the company. Second, it is a vital sales tool that will impress funding sources, for example, venture capitalists or the board of directors, with the ability to plan... Administrative and general efficiency. Other things being equal, a well-prepared business plan will increase a company's chances of obtaining a financial commitment to finance the business.

Use cases, Example & Why it matters

Use cases

- Used in planning, organizing, and controlling business operations.
- Used when setting KPIs, policies, procedures, and improving processes.

Example

- Example: Management applies **Business Plan** when designing policies and monitoring performance against targets.

Why it matters

- Why it matters: Improves execution, accountability, and decision speed while reducing operational waste.

Related terms

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