Definition

bookbuild is a particular way of conducting a float where the price at which shares are sold is not fixed, but rather is determined following a process in which interested investors bid for shares. This is quite a common way of determining the price paid for shares by institutional investors (Funds Managers).

Common Uses

- Used in planning, organizing, and controlling business operations.
- Used when setting KPIs, policies, procedures, and improving processes.

Practical Example

- Example: Management applies **Bookbuild** when designing policies and monitoring performance against targets.

Why This Term Matters

- Why it matters: Improves execution, accountability, and decision speed while reducing operational waste.